Wednesday 18 May 2011

Mahindra Logan Renamed as Mahindra Verito

The Renault Logan is all set to be unveiled in its all Indian guise as the Mahindra Verito. The new name is line with M&M's policy of giving all its vehicles a name that ends with an 'O'. The Logan has been in M&M' hands after the Mahindra -Renault joint venture fell through last year.Sales have gone up since but largely because M&M cut the Logan's price and re-positioned it as a entry level saloon.



Until now, the Logan is being sold with the Renault lozenge sitting pretty on its nose. Mahindra will change all of that when the Verito goes on sale later this month as it will be devoid of all Renault branding. Without making extensive changes, steps have been taken to improve the image and appeal of the Verito. It is expected to feature sporty side cladding and re-styled rear view mirrors.  While an under -four meter variant is in the works, the Verito will make its debut with no significant mechanical or structural changes. So, the full, generous boot will remain intact. The pricing is not expected to change significantly though M&M is working to increase localization and reduce costs. The sub-four-meter variant is expected later this year.

1 comment:

  1. Sir I like this car,but when I knew that the car is discontinued I have been disappointed,if in future this shaped sedan car continued by any car company then I exchange my alto with it.

    ReplyDelete