After the tremendous success of its commercial vehicles Ace and Ace magic, Tata Motors have launched the smaller Ace Zip and Magic Iris. Both vehicles are targeted at the product space right now occupied by small and medium three-wheelers. The Magic Iris is a people carrier and can seat three people in the back and one passenger and driver in the front. The Tata Ace Zip on the other hand is micro truck with a play load of up to 600kg.
![]()
![]()
Tata claims that both these vehicles have the potential have the potential to revolutionize the entry-level commercial vehicle segment and especially usurp the three-wheeler market in the rural and the semi urban areas. Tata motors are on the front foot on claiming necessary permits from state RTOs, which will allow the Tata Magic Iris to ply side by side with the current three-wheelers. Dedicating these vehicles to the nation, Tata Motors wants to improve the present conditions of public transport by offering better safety and comfort in these vehicles.
Both Vehicles are unique in their respective segments as they set new standards in driver comfort and reliability. Both Vehicles run rear mounted liquid-colled 611cc diesel engines that make 11PS of power and 31 Nm of torque, which is delivered at low revs. They have both been designed keeping in mind the safety of all on board. The chassis overhand in front and the cross beams in the doors on the side will protect occupants in case of a side impact. Aside from this all seats are provided with seat belts, a first in this segment. Both vehicles have independent suspensions all around and run on 12 inch radial tyres. Both Vehicles have been tested extensively in urban, semi urban and rural areas in all kinds of terrain and have received good response. The Tata Magic Iris Price is Rs. 1.95 lakhs and the Tata Ace Zip price is Rs.1.90 Lakh.
Tata claims that both these vehicles have the potential have the potential to revolutionize the entry-level commercial vehicle segment and especially usurp the three-wheeler market in the rural and the semi urban areas. Tata motors are on the front foot on claiming necessary permits from state RTOs, which will allow the Tata Magic Iris to ply side by side with the current three-wheelers. Dedicating these vehicles to the nation, Tata Motors wants to improve the present conditions of public transport by offering better safety and comfort in these vehicles.
Both Vehicles are unique in their respective segments as they set new standards in driver comfort and reliability. Both Vehicles run rear mounted liquid-colled 611cc diesel engines that make 11PS of power and 31 Nm of torque, which is delivered at low revs. They have both been designed keeping in mind the safety of all on board. The chassis overhand in front and the cross beams in the doors on the side will protect occupants in case of a side impact. Aside from this all seats are provided with seat belts, a first in this segment. Both vehicles have independent suspensions all around and run on 12 inch radial tyres. Both Vehicles have been tested extensively in urban, semi urban and rural areas in all kinds of terrain and have received good response. The Tata Magic Iris Price is Rs. 1.95 lakhs and the Tata Ace Zip price is Rs.1.90 Lakh.
